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TRUE COSMETICS TO
BE FEATURED AT SAN DIEGO'S NEWEST LUXURY SPA, THE CATAMARAN
SPA
Surrounded by the best beaches, dining, shopping and
recreational activities in San Diego, the Spa at the Catamaran
Resort Hotel will shine among San Diego's finest
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| SAN DIEGO,
California (March 2005) - The exciting and exclusive new TRUE
Cosmetics product line has been selected as the luxury skin
care system to be offered at the Catamaran Spa. The Catamaran
Spa, San Diego's newest luxury spa, is slated to open May
2005. |
| "TRUE
Cosmetics are revolutionary, the best of the best, and they
fit exactly with our vision for the Catamaran Spa," said Darcie
DeBartelo, Corporate Director of Spa for Evans Hotels of San
Diego, California. "We strive to offer our guests the very
finest in wellness and beauty care. And that's what TRUE is,
a dramatic advance in skin protection and anti-aging blended
with pure time-honored skin care secrets." |
| Designed
exclusively for the spa market, TRUE is a skin care and cosmetics
line featuring Idebenone, a super antioxidant that is a breakthrough
ingredient in the U.S. market. Idebenone behaves like the
well-known antioxidant Co-Enzyme Q10 and the potent depigmenting
agent hydroquinone, delivering a new level of skin protection
combined with dramatic de-aging benefits. While Idebenone
fights the aging process from the start, it actively reduces
the visible signs of aging and prevents them, too. |
| "We're
really thrilled about Idebenone," said Michelle Balmer, who
founded TRUE Cosmetics along with fellow aestheticians and
cosmetic industry veterans Deirdre Burke and Alphonse Wiebelt.
"We think it's going to revolutionize the cosmetic industry."
Idebenone rates 95 on the 100-point Environmental Protection
Factor™ scale, an independent scale that is the equivalent
of the SPF measurement for antioxidants. Only Vitamin E, at
80 EPF, is even close. |
| Including
both skin care and makeup, the TRUE Cosmetics line offers
six collections that address specific and changing skin care
needs, completed with essential daily products. From the array
of products in the TRUE line, the skin care experts at the
Catamaran Spa will design a TRUE system perfectly suited to
each individual spa guest. |
| "We've
been working tirelessly to create the perfect shades and colors
for our makeup line," said TRUE co-founder Alphonse Wiebelt.
"This makeup is truly amazing." TRUE makeup taps
into Idebenone and other skin-perfecting ingredients to improve
skin not only when makeup is on, but when it is off. The true-to-skin
formulas are offered in ideal shades and finishes, all applied
with an extensive set of quality precision brushes. Prices
range from $12 to $90. |
| "We couldn't
be more excited to be carrying TRUE at the Catamaran Spa,"
said Corporate Director of Spas DeBartelo. The Catamaran Spa
offers state-of-the-art facilities for relaxation and exercise
in the tropical beauty of the Catamaran's grounds. Like its
renowned sister facility at The Lodge at Torrey Pines, the
Spa will feature a complete line of restorative treatments
including therapeutic and meditative massages, facials, body
wraps, Vichy shower and hydrotherapy. |
| The Catamaran
Resort Hotel is owned and operated by Evans Hotels, San Diego.
For reservations call 800-422-8386, or for further information
please contact the Julia Johnson at (858) 777-6712, jjohnson@evanshotels.com,
or visit www.catamaranresort.com/spa/. |
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